Nike released the new Tech Book app on October 15th to bring attention to their new tech fleece pack and their new collection of sneakerboots. The interactive lookbook is equipped with videos that take you behind the design of Nike’s top of the line materials made to battle the cold winters and makes it even easier to grab your favorite Nike items.



Nike’s sneakerboots offers the necessary protection in the face of any weather. Be warm, be dry, be visible in iconic Nike styles charged up for the winter season. The app features 8 new sneakerboot styles to choose from including a much anticipated Flyknit Chukka for women.



The apparel portion of the app is equipped with vests, parkas, bombers, varsity jackets and hoodies and sweaters of different styles. All of the Nike Tech Fleece apparel feature Nike Aeroloft insulation to create an innovative mix of breathable, lightweight warmth. You can also see some of your favorite athletes like Skylar Diggins, Kevin Durant and Cristiano Ronaldo model the Tech Fleece Pack.


You can download the free Tech Book app on iTunes and it is now also available for Android devices via Google Play. Even if you don’t plan on buying anything from the app, I recommend you download it just to check it out. It is definitely fun to play around with and you might actually see something you like.